Online retailer If You Please has taken on luxury UK lingerie brand Yes Master.
The e-tailer spotted the brand at the latest Lingerie Collective trade show in February.
A spokesperson for the website said: “We fell in love. Not many designers manage to encapsulate exactly what women want from their clothing, effortless style and comfort of fit, but designer Igor Pacemski has managed to do just that. Their innovative collections transcend boudoir, define sensuality and excite with a playful sense of knowing.”
Designer Igor Pacemski added: "It’s great dealing with a business that is as enthusiastic about lingerie as we are. The site looks great and we love the format of our page on the site. Amber is very switched on…We can’t wait to see AW12 up there too."
If You Please has chosen to stock the brand’s SS12 Mexicana collection – a pure silk range, offset by velvet trim. It includes a choice of three different bottoms, a demi-bra and Yes Master’s signature Luna bra with layered panels.
Sizes range from 8-18, with bras spanning between a 30-38 back and A-FF cup.