Wolford to launch barely-visible Pure 10 Tights

Wolford said it has extended its award-winning Pure Tights collection to include 10-denier tights that are "softer than silk".

The new Pure 10 Tights, which will arrive in stores in November 2015, are an extension of the Pure 50 Tights, featuring barely-visible seams and an extra-wide waistband for comfort.

“Their new and unique material that’s softer than silk and their innovative bonding technique developed by Wolford mean that these tights are unrivaled in the industry,” Wolford said in a statement.

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“Two things make the Pure 10 Tights new and unique: their seams are finely bonded using the unique technique developed by Wolford and are therefore almost invisible, so that these 10-denier tights appear especially smooth and are barely visible even under tight clothing.”

Wolford picked up the Vorarlberg Innovation Award for its Pure 50 Tights at a gala event held in Austria in September 2014.

The legwear and lingerie label also won the Hosiery Brand of the Year Award at the 2014 UK Lingerie Awards in December.



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