Wolford to host 2015 UKLA catwalk show

Luxury lingerie and hosiery brand Wolford will host an exclusive catwalk show at the 2015 UK Lingerie Awards on December 2.

The Austrian brand will treat guests to a spectacular performance, with models clad in the brand’s premium collection of legwear and underwear during the ceremony.

A selection of SS16 lines, including Wolford’s range of forming dresses, fashion tights and bodysuits are expected to hit the runway.

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“We are so excited about hosting the catwalk during the UK Lingerie Awards,” said Wolford UK marketing manager Sidonie Goldman.

“We think that the UK Lingerie Awards has become a must-participate event in the lingerie calendar and we are also very proud to be nominated for Shapewear Brand of the Year, Hosiery Brand of the Year and Marketing Campaign of the Year.

“Without giving too much away, our show will be chic, directional and representing all our different categories. We will see you there!”

The UK Lingerie Awards created a media storm when it held its first-ever catwalk show in association with boudoir brand Maison Close in 2014.

The show, which was watched by industry professionals, including top lingerie buyers and designers, as well as consumers and celebrities, was picked up by the national press in the weeks following the event.

Lingerie Insight editor Sarah Blackman commented: “It was wonderful to see the excitement generated by our UKLA catwalk show last year, so we are really looking forward to Wolford presenting its latest collections during the 2015 event.

“Lingerie Insight was lucky enough to attend the brand’s AW15 catwalk show in Austria last January and we were blown away by their presentation. We can’t wait to see what they have in store for the new season!”

Industry professionals and the lingerie-loving public can now purchase tickets to the 2015 UK Lingerie Awards by clicking here.

The ceremony will return to Covent Garden’s Freemason’s Hall for a third year, where guests will congregate for a vibrant reception-style party.

There will be free food and drink all night and attendees will be invited to continue their celebrations at an after party hosted at a Central London night club.

The Awards will also offer a VIP package for the ultimate UKLA experience.

VIP guests will have their own seating booth labelled with their company branding, an ice bucket for drinks, and waiter service for canapés and bowl food.

Attendees who wish to indulge in the VIP package will also have priority seating in the Grand Temple for the spectacular UK Lingerie Awards ceremony.

Email Andrew.martyniuk@itppromedia.com to book your VIP tickets.

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