Vanilla Blush strikes judo deal in brand’s latest twist

A specialist lingerie and sportswear company has announced a sponsorship deal with Scotland’s second largest judo club, GSB Judo.

Vanilla Blush, which specialises in ostomy underwear, will sponsor the 200-strong judo club as it strives to introduce more people to the sport.

Nicola Dames, CEO of the Glasgow-based brand, launched in 2008, noted the admirable work the club does with young people and that it shares the same core human values as the underwear brand.

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Dames commented: “When I learnt this week GSB Judo is celebrating its fifth birthday this week, I thought what a great present it would be to offer a Vanilla Blush sponsorship. After all, just like Vanilla Blush, it’s Glasgow-based with representation at the world level.”

GSB Judo founder, George Brown, is a former Scottish national Judo representative. He commented: “I know they produce underwear and sportswear, which is inclusive of people with colostomies and ileostomies, and we as a top level judo club are also very inclusive.

“Anyone with a Stoma who wishes to take up Judo but has concerns, feel free to give me a shout and we can chat beforehand. I’ve trained everyone of all abilities and extra needs.

“For instance, one of my great students is Sean Melville, who will be representing Scotland at this year’s Special Olympics in Sheffield this August.”



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