Valisere introduces world innovation at SIL

Valisere has introduced a world premier at the Salon International de la Lingerie trade show in Paris: the Corsage Magique.

The Corsage Magique, which is being showcased alongside the brand’s AW12 collection, features 50 miniature LED sequins directly embedded in the delicate embroidery.

It is the first project that integrates the LED sequins almost invisibly into the ultra fine embroidery and is adaptable for industrial production.

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The innovative textile lighting technology, named e-broidery was created by Forster Rohner AG of Switzerland, the market leader for fashionable embroideries in Haute Couture, pret-a-porter and lingerie, and adds a new dimension to fabrics: active lighting which ‘brings magic to life’ with light art.

The LED sequins can be programmed individually so that they accentuate the embroidery with their movement, illuminating the ornaments.

More than two years and four engineers were needed to develop the embroidery system.

Valisere head of brand management Monica Zimmer said: “The brand has always shown exclusive designs and irresistible objects of desire, but we are now very excited to bring Valisere to that extraordinary level of innovation.”



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