Ultimo has launched its latest innovation in lingerie solutions technology on the UK high street today.
The new ultra-light Dream Boost bra is designed to provide uplift and support without wires.
Instead, the plunge bra features laminated plastic built into soft-touch microfiber cups.
The Dream Boost bra has launched into Ultimo’s concession stores at House of Fraser of Debenhams and online at Ultimo.co.uk.
It comes in sizes 32-36 A-D and 38 B-D and is priced a £39.