Ultimo gets a sultry makeover for AW15

Ultimo has today launched a seductive new lingerie collection that is designed to be seen.

The AW15 collection, modelled by Ultimo ambassador Petra Nemcova, was developed to tempt and tease the darker side of the wearer’s desires, with fishnet paired with grid-like strapping and titillating touches of leather that stir up imaginings of bondage and fetishism.

Delicate lace lightens the mood with an air of femininity, while sheer and solid panels add a touch of allure, creating a playful hide-and-seek element.

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Ultimo founder Michelle Mone commented: “Our shoot with supermodel Petra Nemcova is one of our most striking yet. Petra embodies what the Ultimo customer is all about; style, confidence and femininity and this shows in our new AW15 campaign.

“We continue to bring fashionable, forward-thinking lingerie styling to the high street and our new collection is all about empowering women. I love the super sexy ‘The One Janey’ which is definitely a statement piece that should be worn to be seen, whilst the delicate lace ‘OMG Jasmine’ lingerie set is provocative yet sophisticated.”



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