UKLA WINNER: Sports Bra Brand of the Year

After claiming the title in 2013, Panache Sport has once again been crowned Sports Bra Brand of the Year.

The British brand offers two popular ranges in a choice of core and seasonal colours – the Wired Sports Bra in sizes B to J and the best-selling Non Wired Sports Bra in sizes B to H.

This style is proven to banish 83% of breast bounce by encapsulating each breast and holding, supporting and reducing movement in all directions.

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Panache head of marketing Jennie Bianco said: “We are thrilled to have won the Best Sport Bra category in Lingerie Insight’s UK Lingerie Awards – for the third time! We are very proud of our best selling sport bra range and would like to thank our customers and everyone who has supported the brand.”

Shortlisted finalists in the Sports Bra Brand of the Year category also included Freya Active, Royce and Shock Absorber.

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