Fuller bust brand Tutti Rouge will surprise shoppers in Leicester tomorrow with a flashmob, complete with burlesque dancers and a police chase.
The Jessica bra will be the focus on the flashmob – with its removable cookies which, in the brand’s own words, “creates a cleavage so good it should be illegal”.
The flashmob will take place in an undisclosed location in Leicester, the home of Tutti Rouge and De Montfort University, where creative director Jessica Prebble studied.
Burlesque dancers will appear in Tutti Rouge lingerie before four men dressed as police officers arrive and chase them out of town.
The flashmob will filmed by current De Montfort student Mike Mayes.