The December 2016 edition of Lingerie Insight is available to read online now!

The latest edition of Lingerie Insight is now available to read online, featuring the latest business news, industry interviews and trends features.

The December issue kicks off with the news that fuller bust brand Scantilly by Curvy Kate has launched the next edition of its #NewSexy marketing campaign with a diverse line-up of lingerie models.

Wearing Scantilly’s new boudoir collection, the models champion a variety of skin tones, body shapes, backgrounds and abilities, all with the aim of celebrating the beautiful diversity of women.

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Our Front section also covers the news that Elissa Grainger, a Contour Fashion graduate from De Montfort University, has beaten over 600 hopefuls to win the ASOS Fashion Discovery competition, and online lingerie and swimwear retailer Figleaves has appointed former Tesco director Natalie Burrows as its interim managing director.

Over on our analysis pages, we meet the new designers set to impress talent scouts at The Lingerie Edit in January and report on Selfridges’ profits slump after it opened The Body Studio in April.

In the interview hotseat this month is Liesl Goodman, head designer of fuller-figure lingerie brand Elomi.

She explains her passion for engineering popular A-D lingerie shapes and styles into fuller-figure garments that support and fit the wearer.

Also this month, we published our 2016 Lingerie Industry Review. In a series of interviews, top buyers in the intimate apparel sector reflect on the biggest trends of 2016, discuss the main challenges they faced over the last 12 months and reveal their predictions for the New Year.

Participants included Figleaves head of buying Jenni Burt, Bravissimo product director Laura Martino and House of Fraser branded buyer for lingerie and hosiery, Claudia Walker.

Meanwhile, we head to Yorkshire for this month’s Regional Focus. We meet six independent retailers from Driffield, Elland, Harrogate, Sheffield, Ilkley and York to find out how business is faring in their local areas.

Over on our product pages, we list some of the top lingerie solutions on the market to appeal to your customer this Christmas and report on leading brands’ top-selling products of SS17.

Last but not least, Lingerie Insight editor Sarah Clarke interviews Theo Paphitis, the founder of Boux Avenue, to find out his expectations for the Christmas trading period.

Click here to read the December issue of Lingerie Insight.



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