Sweetling makes Moda debut

Children’s underwear brand Sweetling will be exhibiting at the Moda trade show for the first time, this weekend.

At the event, the brand will be launching its new crop top – to be featured in the Telegraph this weekend – alongside its new collections, which are all now lined in UK knitted jersey cotton.

The new crop top, which is sold as a two pack and made from 100 percent British Jersey cotton, features a sweetheart neckline and heart detail on the back.

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It has been designed to act as a first bra, for every day wear, and is particularly suitable for use under school shirts and on PE changing days.

The brand will also exhibit its ‘Boutique starter packs’ at Moda. The packs include ten of any one of Sweetling’s current designs (best selling sizes), along with a hi.res. product shot (for on-line sales and marketing), and will be priced very competitively for the show.

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