Sumarie to open bikini design pop-up in Topshop

Luxury swimwear brand Sumarie is set to open the world’s first bikini design pop-up boutique in Topshop next month.

The label is collaborating with YR Store, an in-store app that allows consumers to create customised apparel, to launch the project.

Sumarie has designed a range of exclusive prints that shoppers can choose to be printed directly onto the brand’s bikinis.

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The pop-up design and print boutique will open in Topshop’s flagship store on Oxford Street, London.



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