The luxury fuller-bust collection will be presented at INDX Intimate Apparel this weekend.
The label has developed a three-part cup bra with the fuller-bust customer in mind.
The new collection has been developed for A-D and fuller bust customers.
The collaborative collection is designed to bring a fresh take on boudoir lingerie to the fuller-bust market.
The wirefree specialist has seen a rise in demand for bigger cup sizes and smaller backs.
The AW18 collection will be presented at INDX Intimate Apparel next month.
The group has unveiled a sneak preview of its AW18 lingerie collections ahead of the trade show season.
The collection combines autumnal florals and check embroidery with deep tones and feminine lace.
The range features hand-painted, ditzy floral lines, with an urban reference shown through bold statement styles.
Hundreds of fitting events held in store to encourage women to have a bra fitting.