Sainsbury’s witnessed a strong sales performance in its clothing category in the first quarter, despite an overall drop in retail sales.
The retailer said that over the quarter ended June 7, its general merchandise and clothing business continued to grow strongly, with clothing delivering double-digit like-for-like sales growth.
The news comes a month after Sainsbury’s announced that it would begin selling its TU range, which also includes lingerie, online, with a trial in the Midlands.
But despite the positive outlook for clothing, like-for-like retail sales for the first quarter were down 1.1%.
Sainsbury’s CEO Justin King, who is departing the company next month after a decade at the helm, said that consumers continue to spend cautiously.
“We expect customer spending to remain cautious and we will continue to invest to keep our offer competitive to help customers balance their household budget,” he added.
“We remain confident that our clear strategy and differentiated offer will allow us to continue to outperform our supermarket peers through the remainder of the year."