Wirefree lingerie specialist Royce is extending its size range for SS18 with the introduction of one of its best-selling styles in a JJ cup.
As the demand for larger cup sizes grows, Royce decided to launch its innovative Blossom nursing bra up to a JJ cup this season, and introduce a grey and cream stripe option.
Meanwhile, the best-selling Maisie T-shirt bra will be available up to a G cup.
Royce senior designer Nicki Hall said: “We’ve been putting our technical expertise to the test this year and are delighted to say that our best-sellers Blossom and Maisie will be available up to a JJ and G cup, respectively, in the new year.
“Royce prides itself in getting the fit right and providing wirefree support for women all the way up to an L cup.”
Blossom’s draw string an the centre front means that the bra is adjustable, is triple cup-sized and can accommodate the fluctuations in breasts whilst offering comfort and support.
Maisie is an everyday T-shirt bra with a satin trim, available with matching briefs. As with many Royce styles, the bra has a soft cotton lining which can be used to hold a prosthesis after surgery.
Royce is also seeing a demand for smaller back sizes, including within its teen range, and is working on some new teen bras which will be launched later this year.