Patricia Eve will become the UK distributor of Spanish lingerie, swimwear and nightwear brand Promise.
The British wholesaler will introduce the latest addition in its growing portfolio at the Moda trade show in Birmingham this month.
The AW17 collection from Promise includes printed underwear styles featuring delicate lace; a luxury range that combines satin and smooth velvet in nocturnal hues; and a fun nightwear range, with options available for the whole family.
Promise is now stocked in 1,700 multi-brand stores in Spain and neighbouring Portugal, including Europe’s biggest department store group El Corte Ingles.
Beyond Spain and Portugal, it also has over 600 multi-brand retailers in Italy and over 160 points of sale across the rest of Europe. Further afield, it’s present in countries as far and wide as Japan, Mexico, Morocco, Korea and Chile.
Promise designer Roser Samon commented: “All the attention, care and professionalism we put into every step of the process of creation, production and sales are the basis to guide us through the years. But it is mostly our vocation to please women and our love for fashion that inspires us every day and encourage us to continue working tirelessly.”
Patricia Eve will showcase Promise at stand LA16 at Moda, which will take place at NEC Birmingham on February 19-21.