Online drives full-year sales growth at John Lewis

John Lewis has recorded an increase in full-year sales across all product areas.

Total sales for the 52 weeks to January 28 rose 4% to £4.74bn, with fashion sales climbing 3.8%.

The increase in sales was largely driven by investments in the retailer’s multichannel business.

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“We integrated our online platforms so that our mobile, desktop and app can seamlessly offer the same shopping experience whichever platform our customers use. Total online sales were up 16.2%,” the retailer said.

John Lewis also completed its investment in two new distribution centres at Magna Park in 2016, allowing the retailer to combine fashion and non-fashion deliveries.

Operating profit before exceptional items was down slightly at £243.2m, 2.8% lower than last year.

John Lewis opened two new shops in Chelmsford and Leeds in 2016 and plans to open a new store in Oxford this year.

Internationally, the retailer expanded its physical and online international footprint by opening ten shops-in-shops in Australia, Malaysia, Ireland, and Holland, and extended its online international delivery locations from 32 to 39 countries.



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