Ultimo founder Michelle Mone has joined up with Capital One and the Daily Mirror to offer a budding entrepreneur the opportunity to win £10,000.
The bra boss has signed up to be the face of the new project, which aims to find ‘inspirational’ small business that are positively impacting on their customers and local communities.
Any entrepreneur can enter the competition. Applicants need only submit 300 words describing how their business has changed its customers’ lives and benefited the local area.
In addition to the £10,000 sum, the winner will also gain a series of product discounts from capital One and the opportunity to go to lunch with Michelle Mone, who will coach them on how to achieve business success.
The competition will launch on April 11. Details on how to enter will be published in the Mirror newspaper.