By Jo Gallacher

French lingerie brand Maison Close is hosting its first ‘Journée de la Muse’ (Day of the Muse) this month to celebrate female sensuality worldwide.

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On April 22, the label will run a prize draw from it’s e-shop that will award two winners with a €1000 voucher to spend on erotic lingerie. It’s a way to give thanks to customers who allow Maison Close to exist and to grow.

Founder and designer Nicolas Busnel said: “We want to offer women a chance to thoroughly enjoy their womanhood, and for men, an occasion to honour those who inspire them.”

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New Yorkers will be able to double their chances of winning by entering a second draw, hosted by the newly opened Maison Close flagship store.