After four weeks of voting, Lorna Drew Nursing Lingerie has won double gold in a contest run by Loved by Parents website.
Hundreds of products were included in each category and over 900,000 voters cast digital ballots in support of their favourite items. Lorna Drew earned gold award badges in the categories of Best Maternity Fashion Brand, which they won for the second year in a row, and in Best Feeding Top or Feeding Bra for the Alexa nursing bra.
Editor of the Loved by Parents contest Tina Summers stated: “we have watched in amazement over the last 4 weeks as hundreds of thousands of parents have voted. There are so many wonderful products available in the market today and we are confident that the best products, that are truly ‘Loved by Parents’ have been honoured with a Loved by Parents award.”
Lorna Drew, director of her eponymous label, added: “I’m delighted with our two gold awards. Winning the Loved by Parents ‘Best Maternity Fashion Brand’ for a second year in a row is a real honour. And our Alexa bra winning Best Feeding Bra is yet another fantastic boost to our rapidly growing brand. I’m so grateful to all the Mums and Dads that voted for us to win, it’s the customers’ opinion that matters most and it is a real joy to get their seal of approval.”