UK lingerie and swimwear trade show INDX Intimate Apparel has come on board as Supporting Partner for the 2018 UK Lingerie Awards.
News of the partnership comes as Lingerie Insight prepares to host a glittering awards ceremony at The St Johns Hotel in Solihull on February 19, the second day of INDX Intimate Apparel.
UKLA will be transformed from a stand-up event to a glamorous black tie ceremony where guests will be treated to a three-course sit down dinner and free-flowing drinks.
INDX Intimate Apparel has also undergone an exciting revamp this year, extending its show format, opening on a Sunday for the first time, and expanding its floor space to welcome more exhibitors.
The SS18 edition of the show, which opened at Cranmore Park in Solihull on August 6, had a record 157 exhibitors in attendance, more than double the usual turnout.
Commenting on the partnership, Amanda Partridge, chief organiser of INDX Intimate Apparel, said: “INDX Intimate Apparel is delighted to be a Supporting Partner of the 2018 UK Lingerie Awards. The 2018 Awards will be taking an exciting new format which is directly in sync with the transformation that the INDX show has recently undergone, so it’s a perfect partnership.
“The new location and timing of the event to run alongside the February INDX show will further help to bring the whole industry together – there was a real feel-good buzz during the August show and it will be great to extend this into an evening of celebration,” she added.
“It is so important that we all come together to recognise the achievements of our suppliers and retailers and this collaboration reflects a very positive and optimistic time for the industry. We are really looking forward to what promises to be a thrilling three days!”
Lingerie Insight editor Sarah Clarke said: “We are thrilled to welcome INDX Intimate Apparel on board as Supporting Partner.
“There was a real sense of excitement at the August trade show, with hundreds of industry professionals coming together under one roof, so we couldn’t be happier to be collaborating with such a highly regarded event, which is making waves in the industry.”
UKLA 2018 will recognise retailers, suppliers and distributors with 17 prestigious awards.
There will be nine supplier and seven retail accolades up for grabs, and a respected industry veteran will be honoured with a Lifetime Achievement Award.
Details on how to nominate will be available shortly.
Tickets are now on sale and can be purchased with an early bird 10% discount until November 1.
Click here to pick up your early bird tickets now.
The UK Lingerie Awards offers a number of hugely valuable sponsorship and marketing opportunities for intimate apparel brands looking to further their market exposure and reach Lingerie Insight’s engaged audience of industry professionals and buyers.
For further details please contact Anne-Marie Judge at firstname.lastname@example.org