Hanro has appointed Brigitte Hardt as its new global sales director.
Hardt, who joined the luxury Swiss brand in 2007, will now be responsible for the worldwide sale of Hanro products in 45 countries.
She will manage the brand’s export team and all country managers will report to her.
In her prior role as export manager, Hardt developed and enhanced the Hanro distribution into 40 countries, and has gained comprehensive sales knowhow in the area of premium underwear.
Before joining Hanro at its Austrian headquarters, Hardt gained vital sales experience in the textile and apparel industries, especially in her role as export manager of the German clothing brand KANZ.