Gossard has pledged it support for the 2014 UK Lingerie Awards by becoming an official sponsor.
Lingerie Insight is pleased to announce that the British lingerie and swimwear label will sponsor the Independent Retailer of the Year category.
The partnership paves the way for a glittering awards ceremony to be held at the Freemasons’ Hall in Covent Garden on December 3.
“We are so pleased to be a category sponsor for the UK Lingerie Awards,” said Gossard managing director Tony Jarvis.
“Not only is the Awards night an important event in the calendar, it is also a great way to recognise the drive and enthusiasm in the lingerie market. We know it will be a terrific night for the industry.”
Gossard joins principal partner, Wacoal Eveden, and Panache, Melissa Odabash, Salon International, Mode City and Uber to sponsor the awards.
Boudoir brand Maison Close will host the dazzling event’s first-ever catwalk show, presenting key looks to an audience of industry professionals, consumers and celebrities.
UK Lingerie Awards event manager Andrew Martyniuk commented on the new partnership: “I am absolutely thrilled to welcome Gossard as a sponsor for the UK Lingerie Awards.”
“The brand brings a huge amount of prestige to the event and I’m sure that our attendees, from celebrity guests to the lingerie-loving public, will be delighted to hear about the collaboration,” he added.