Spanish lingerie and swimwear brand Promise has come a long way since its inception in Barcelona in 1988.
The company behind the brand was actually founded in 1967 and the third-generation family-owned business has been working tirelessly ever since to position itself as a leader in fashionable and premium quality lingerie and underwear at affordable prices.
Brand owner Roser Samon is also head designer and directs the whole creative operation. The task of her and her team is to maintain the essence of the brand while also capturing new fashion trends with appropriate collections.
With its lingerie being sold widely in major markets in Europe and Asia, and with its franchise scheme growing every year, the future looks very bright for the Spanish lingerie brand.