Freya Lingerie has announced its sponsorship of Cybher, the first all inclusive female blogger event of its kind taking place in the UK.
Over 400 of the UK’s most fashionable bloggers and parent bloggers are expected to attend the show.
Freya will be showing guests its SS12 lingerie, swimwear, loungewear collections, available from an A to K cup, at the event.
Moreover, Freya’s team of expert bra fitters will be on hand in order to provide guests with the opportunity to be professionally fitted in the Freya Bra Booth, as well as bra fitting advice.
Ann-Marie Manley Head of Marketing said: “Connecting with bloggers is something of deep interest to us, so we are really excited to be taking part in Cybher. We’ve taken part in a few events this year however, Cybher is a unique opportunity that we hope will allow us to network with influential, fashion and social savvy women.”
Sian To, Founder of Cybher said: “We are so proud that Cybher can offer such a variety of workshops and activities for our bloggers to enjoy and engage with. Attendees want to connect with brands and they are looking to build relationships with them, which reflect their own key values as women. We’d like to thank Freya for sponsoring Cybher and we are sure their collections and bra fitting experience will be a success.”
Cybher will take place on May 12, 2012, at 8 Northumberland Avenue, London.