Lingerie brand Freya is gearing up to take part in Stylist Live, a four-day festival of catwalk shows, inspiring talks and boutique pop-ups, this October.

Freya has been selected to take part in the event, organised by Stylist magazine, to showcase its AW16 lingerie collections and promote promote its new Freya Fancies range.

The brand’s team of expert bra fitters will also be on hand to offer complimentary bra fittings in Freya’s Bra Booth and give helpful advice, tips and tricks on how to find a perfectly fitting bra.

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Freya head of marketing Ann-Marie Manley said: “We are very excited to be taking part in Stylist Live. There are some incredible speakers, workshops and brands showcasing at the event so the atmosphere will be fantastic.

“We think that offering our bra fitting service, expert bra advice, as well as showcasing our gorgeous new collections will complement the event really well. We hope that all the attendees come away feeling transformed with perfect fitted lingerie.”

Launched in 2009, Stylist Live, is described as a ‘festival of inspiration’, offering over 150 inspiring talks and workshops, more than 100 boutique pop-ups and free pampering for every guest.

The likes of author Caitlin Moran, beauty vlogger Tanya Burr and singer and model Sophie Ellis-Bextor will host talks at this year’s event.

The show will take place at London’s Business Design Centre from October 13-16.