Eveden has appointed Louise Grayson to oversee and develop its UK and international PR.
Grayson, previously of J Shoes and Dr. Martens, has joined Eveden the lingerie and swimwear specialists in a period of expansion.
The company’s portfolio of brands recently grew to provide lingerie and swimwear solutions from an A cup to a K cup with the purchase of French brand, Huit, in April
Grayson said, “It is a privilege to be joining Eveden. I am looking forward to working with such successful brands and amazing product. We have some fantastic ambassadors of our brands and I will be hoping to develop and build on these both in UK and overseas”.