British independent lingerie brand Emma Harris has announced the launch of By Invitation, a secret online boutique for loyal customers.
The platform, hidden on the brand’s website, allows existing clientele to preview and purchase collections ahead of their official launch.
Limited edition pieces exclusively designed for this section will also be available.
Emma Harris is debuting By Invitation this month with the early release of the Tiffany range, which won’t be launched on the main site until late August.
Influenced by Tiffany’s mirror frames, this range explores 20s and 30s elegance, with a dramatic edge conveyed by lace inlays framed with silk satin.
Flowing slips, cami tops and flared shorts are cut on the bias to give a fluid figure-hugging fit.
As always, French seams, pin hems and delicate topstitching are used on each garment.
Claire Emma Harris founded the eponymous brand in 2008 in Derbyshire, the historical heart of the once thriving UK textile and manufacturing industries.
The label is dedicated to reintroducing artisan sewing skills to the luxury lingerie market.