Ella Moss Isla and Splendid launch on Tica London

California based company RAJ Manufacturing will be launching swimwear brands Ella Moss Isla and Spendid on Tica London in February 2011.

The company, which specialises in swimwear design, production and distribution, established a direct sell model for Europe and the Middle East in January 2010, with headquarters in France.

RAJ recently made the transition from being a third party distributor to direct supplier in an effort to increase speed to market, improve customer services with local agents, and provide a specialised product for the European customer.

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In 2011, it intends to launch a series of brands to the European & Middle East markets, including Hurley, Ella Moss Isla, Splendid, Luxe by Lisa Vogel, and St. John Knits.

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