Eberjey relaunches at Selfridges

Miami-designed Eberjey is back at Selfridges after re-launching its nightwear range.

The brand took three years to re-launch its nightwear collection, which consists of camis, chemises, pyjama sets, teddies and sleepshirts.

Lucy Osborne, co director of Philippa Bradley Agencies said: “We are delighted to be back in Selfridges after re-launching the new nightwear collection in such a fantastic prestigious retail environment.

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“Eberjey has evolved into a lifestyle range that looks, fits and feels like a dream and has become the ‘go to’ brand for sleepwear with its trend setting prints, super soft fabrics and delicate stretch lace. Women want comfort and style at home with pieces that work for lounging and for bed – Eberjey delivers with its effortless signature styling. ”

Selfridges is also retailing Eberjey’s contemporary line of lingerie, loungewear and swimwear.

Styles available include Heather, Freebird and Esther RRP from £50 to £150.

Celebrities including Sarah Jessica Parker, Gwyneth Paltrow and Kim Kardashian are said to be fans of the brand.

Philippa Bradley Agencies specialises in wholesale fashion. Other brands represented by the firm include Princesse Tam Tam, Magic Body Fashion, Laurence Tavernier, Vivis Silk and Iodus Swimwear.

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