Dobotex launches ‘improved fit’ boxer

Dobotex, the producer, manufacturer and distributor of Puma bodywear, is set to launch a new boxer silhouette within its SS13 collection.

The classic boxer, which will now feature a shorter length and straighter cut across the leg, has been designed for both the UK, and European markets.

To display this improvement to consumers, there will be a sticker on the front of the packaging highlighting the ‘improved fitting’ boxer.

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Dobotex UK customer services manager said: “We’re looking forward to the new, improved fitting boxer style being amongst the stars of the MODA show when we exhibit there between 12th and 14th August in Birmingham.”



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