Mel C, Michelle Heaton, Jodie Kidd and Kate Walsh are among the celebrities who have donated their used swimming costumes for a new charity initiative by swimwear manufacturer Speedo.
Speedo’s Swim Amnesty, in aid of Cancer Research UK, will see the company donate £1000 to the charity for every tonne of swimwear and goggles handed over for recycling.
Other stars to donate their cossies in aid of the project include Chloe Madeley, Tom Lister, Liz Lock, Lucy Verasamy, Emma Crosby, and athletes Rebecca Adlington, Conrad Williams, Kerri Anne Payne and Liam Tancock.
Former Spice Girl Mel C said: "This is a great cause, I am glad that my old swimming costume will be recycled but also raise loads of money for Cancer Research.
"It would be great to see everybody joining in and donating last season’s swimwear to help this fantastic cause (It’s also a great excuse to buy a new cossie!)."
No good deed goes unrewarded, with members of the public who donate men’s swimwear at the British Gas Big Dip urban swim festival in Clapham Common, London, receiving a £5 voucher for new swimwear until July 17.
Women’s swimwear will receive a £10 voucher and those donating goggles can buy selected pairs for just £5 while stocks last.