Cake removes pinch points from maternity bras

Cake Lingerie has added a soft seamless style to its growing range of maternity bras.

The Embrace Me line, which is designed for women at the most sensitive stages of a pregnancy, is described the first of its kind to offer a luxurious, seamless non-restrictive maternity and nursing bra with structure..

“Heightened hormonal activity during the first trimester and preparatory stages just prior and post birth, can create symptoms of breast tenderness and soreness. Wearing a soft, comfortable, yet supportive bra is vital to your breast health’ says Tracey Montford, founder and designer at Cake Lingerie.

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Intelligently placed bra panels allow for growth without compromising shape and as is ideal for new mothers experiencing rapid change.

“Importantly, both bra and brief come in 4 accommodating sizes – S, M, L and XL – making the fitting experience less daunting to an expectant or breast-feeding woman, who can easily identify her size via the quick fitting guide on the packaging,” Ms Montford said.

 

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