Asceno gains Swedish stockist for SS15

British label Asceno has launched in Swedish department store NK Stockholm.

The luxury label, formerly named Beautiful Bottoms, has delivered its swimwear and beachwear collections to the store in time for summer.

For SS15, the brand has developed a range of garments made from silk and inspired by the urban landscapes of Rio de Janeiro, Sydney, Salvador, Sao Paolo and Panama.

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The range features digital prints, from abstract skyscrapers, to kaleidoscopic florals in a plush palette of rose, sky blue and mint green, paired with vibrant orange, turquoise and lime.

The beachwear collection has expanded this season due to popular demand from stockists like Brown Thomas and Nordstrom in SS14.

Beautiful Bottoms rebranded as Asceno in August 2014, marking the evolution of a frilly knicker label for young women to a lifestyle label for sophisticated travellers.



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