Gelmart International has announced that it is launching its newly re-designed corporate website, www.gelmart.com, on June 1st.
The new site, which reflects the company’s new corporate brand image, seeks to convey a new energy and forward movement.
Designed to be ‘engaging; user-friendly and interactive,’ the site will provide information on current projects, as well as updates on new initiatives and developments in the company’s pipeline.
Gelmarts president Yossi Nasser has recently implemented several initiatives which are intended to take the company into the next phase of its development. The new corporate website is just one part of his strategic plan.
In addition to redesigning the corporate site, the company announced last month that it has officially changed its name from Gelmart Industries, Inc. to Gelmart International in a move aimed to signal the company’s plans to expand its global presence.
The company established an overseas office in mainland China earlier this year which functions as a product development and sourcing center. And, Gelmart is now partnering with retailers in key international markets to build upon its U.S. business.
The company has also implemented a new company logo with an updated brandmark. Coupled with a fresh marketing plan and several key strategic growth initiatives, Nasser expects the company to grow significantly over the next five years.
Nasser said: “We never want to lose sight of our roots. But we feel that it is important to evolve and move forward to best service our loyal customers.”
Creative team QuallsBenson, contributed to the reinvention of Gelmart, including the design of the new site, www.gelmart.com, and the recent branding and marketing initiatives.
Nasser added: “I am very excited and honored to be leading the transformation at Gelmart. I have very high confidence in the future success of this company. I am not only motivated as an owner; I am proud to continue the legacy of this family business which has maintained strong family values throughout its history. I have a high level of regard and confidence in the people that work with me. Together, we are taking Gelmart to the next level.”
Gelmart is a privately-held global manufacturer of Women’s Private Label and Branded Intimate Apparel. Over the past six decades, Gelmart has become an industry leader in designing/developing, sourcing, manufacturing and marketing distinctive intimate apparel products while providing exceptional customer service to its clients worldwide. Gelmart has offices in New York, NY and in mainland China.
